About the awards
Winner announced
The World Rum Awards are the global awards selecting the very best in all internationally recognized styles of rum. Presented by
TheDrinksReport.com, the world’s no.1 online resource for drinks professionals, the World Rum Awards select, reward and promote the world’s best rums to consumers and trade across the globe.
Taste categories
11 Years & older
5 Years & under
6 to 10 Years old
Solera
Solera / Average Age
Unaged
Are taken as being distillates produced from sugarcane juice that has been fresh-pressed and not treated in any way or form. Distillation using pot still or traditional column stills is assumed.
11 Years & older
5 Years & under
6 to 10 Years old
Solera
Solera / Average Age
Unaged
Can include single column, twin or multi column systems and refers to a continuous distillation set up.
11 Years & older
5 Years & under
6 to 10 Years old
Solera
Solera / Average Age
Unaged
Refers to a blend of distillation types, irrespective of the proportions.
11 Years & older
5 Years & under
6 to 10 Years old
Solera
Solera / Average Age
Unaged
Refers to batch distillation only. Still modifications such as extra rectification plates (sometimes known as column sections) are included in this category
11 Years & older
5 Years & under
6 to 10 Years old
Solera
Solera / Average Age
Unaged
Design categories
This includes all aspects of on-bottle brand/product communication, including the application of any direct printing onto bottle, capsule or closure, as well as paper and film labels and sleeves. The pack will be judged on the overall design and quality of materials, print, decoration and application.
This applies to the secondary, outer, presentation packaging, such as cartons, boxes, cases, plinths, chests etc. The presentation will be judged on the overall effect with the bottle in place.
Packaging created specifically for sale in the duty-free / travel retail market
This category applies to pack designs where the number produced was limited, such as for a special production, occasion or season.
This category refers to a new or refreshed packaging design created for an existing product and introduced to the market after February 1, 20i6. A picture or sample of the previous packaging must be supplied along with a description of what changes have been made and why
Packaging for a new product launched after February 1, 20i6
This is a packaging design that carries through and unites a range or ‘family’ of different products from one producer or brand.
The judging process
TASTEThe taste judging is held in three rounds.
Round 1Each rum is tasted in its relevant style to identify and select the style winners . Judges making up the World Rum Awards panel include leading journalists, specialist drinks retailers and industry experts.
Rounds 2Style winners are tasted against each other to identify the ‘Best’ rum in each category.
Round 3The ‘Best’ rum in each category are then tasted against each other one last time to select the World’s Best Rum. Judges at this stage include those in Round 1 and 2 to whom are added a panel of leading distillers and experts from the rum industry.
DESIGNAll DESIGN judging is conducted by a panel of leading international design experts.
Shipping
Please send 3 bottles. If you have entered only in design, please only send 2 bottles.
We are delighted to announce that we have teamed up with Imorex (former Procurus) to provide a door to door shipping service exclusively for World Rum Awards entrants. We are delighted to announce that we have teamed up with Procurus to provide a door to door shipping service exclusively for World Rum Awards entrants.
You only have to enter and pack, they will do the rest. Have you registered your entries already? Login to your account to book your shipment now. You only have to enter and pack, they will do the rest. Have you registered your entries already? Login to your account to book your shipment now.
If you wish to ship your entries yourself, please send them to the address supplied in your account. If you are shipping your entries yourself, please ensure that all customs, clearance and any associated costs have been paid. If these are not paid, World Rum Awards can either not accept the entries or will have to invoice any costs occurred, including a £10.00 administration fee.
The address is as follows:
World Rum Awards
c/o Imorex (Procurus Ltd)
Cliff Road Industrial Est
Cliff Road
Ipswich
IP3 0AY
United Kingdom
For any enquiries regarding your shipments, please contact
Anita Ujszaszi.
Rates
Entry fees
| | 1 entry | 2 entries | 3 entries | 4+ entries |
|---|
| Sterling |
| Taste & Design | £245 + VAT each | £235 + VAT each | £225 + VAT each | £215 + VAT each |
| Design | £165 + VAT each | £160 + VAT each | £155 + VAT each | £150 + VAT each |
| Taste or Design | £165 + VAT each | £160 + VAT each | £155 + VAT each | £150 + VAT each |
| Euro |
| Taste & Design | €305 each | €295 each | €285 each | €275 each |
| Design | €205 + VAT each | €200 + VAT each | €195 + VAT each | €190 + VAT each |
| Taste or Design | €205 each | €200 each | €195 each | €190 + VAT each |
| USD |
| Taste & Design | $395 each | $380 each | $365 each | $350 each |
| Design | $270 + VAT each | $260 + VAT each | $250 + VAT each | $240 + VAT each |
| Taste or Design | $270 each | $260 each | $250 each | $240 each |
| Canadian Dollar |
| Taste & Design | $430 each | $415 each | $400 each | |
| Design | $305 + VAT each | $295 + VAT each | $285 + VAT each | $275 + VAT each |
| Taste or Design | $305 each | $295 each | $285 each | $275 each |
Terms & conditions
All entry forms and products must be sent by prepaid post and be received by the closing date listed.
Entries are only accepted on a completed online entry form with the appropriate entry fee.
Any entry form which arrives incomplete, late or illegible and any product which is late or damaged may be deemed invalid.
If an entry is withdrawn by the due date or disqualified, the entry fee will be returned subject to an administration charge of 50% of the entry fee. Products will be retained by the Organiser.
If you are shipping your entries yourself, please ensure that all customs, clearance and any associated costs have been paid. If these are not paid, the World Rum Awards can either not accept the entries or will have to invoice any costs occurred, including a £10.00 administration fee.
The judges’ decision on all matters is final.
The Organisers may, at their discretion, refuse to accept an entry.
The Organisers may alter the closing date for the awards, place an entry in the most appropriate style, rule that an entry may not compete or is ineligible to compete, or alter the date, time or place on or at which the awards are scheduled to take place.
The Chair of Judges has the power to disqualify any entry not deemed as meeting the entry criteria.
These rules are governed by the laws of the UK.
Please note: bottles will not be returned.
Our policy on unreturned bottles is as follows:
Opened bottles may be poured at trade and consumer events to promote the individual brand
Closed bottles may be distributed to individual charities on a case by basis, or presented for auction, all proceeds going to charity.
FAQs
Q: How many bottles should I send?
A: If entered for taste or taste & design, please send 3 bottles. If entered only in design, please send 2 only.
Q: Where should I send my bottles to?
A: You can use our dedicated shipper Imorex (former Procurus). To book your shipments follow the link on your profile page. Or, if you wish to ship the entries yourself, please send them to
World Rum Awards
c/o Imorex - Procurus Ltd
Cliff Road Industrial Est
Cliff Road
Ipswich
IP3 0AY
United Kingdom